News : Campaigner Launches Landing Pages to Help Marketers Take Customer Engagement One Click Further
Los Angeles, CA, USA, March 5, 2018 -- Campaigner, the email marketing brand of j2 Global, Inc. (NASDAQGS: JCOM), announced its new Landing Pages feature, enabling advanced marketers to take engagement with customers one click further than ever before. Campaigner Landing Pages improve marketers’ ability to personalize content for each subscriber, drive lead generation, and track and report engagement for comprehensive campaign management on one consolidated platform.
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"In today’s increasingly competitive marketing landscape it’s more important than ever for marketers to personalize content to reflect the individual tastes and preferences of their customers," said EJ McGowan, Vice President and Managing Director at Campaigner. "Where views and open rates have long been the standard for email marketing measurement, marketers must now demonstrate true engagement with customers. Our new Landing Pages feature enables just that and helps marketers craft personalized end-to-end campaigns, driving real ROI for their businesses."
"Marketers today demand comprehensive tools that enable them to consolidate and simplify their technology stack," said Seamas Egan, Director of Marketing and Sales at Campaigner. "With our hosted Landing Pages solution, email marketers have another tool in their belt to take their campaigns one step further without using disparate resources."
Posted by Veronica Silva Cusi, news correspondent
Today's Tip of the Day - Cultural More Than Technical
Campaigner is a robust email marketing solution built by marketers to help small, medium and large businesses strengthen customer relationships and drive sales. Features include professional email campaign creation, industry-leading A/B split testing, advanced list management and segmentation tools, targeted email autoresponders and workflows, powerful API and CRM integration, and detailed campaign reporting. White label solutions are also available for resellers, agencies, and franchises. Campaigner is a brand of the j2 Cloud Services division of j2 Global, Inc.
Published: Wednesday, March 7, 2018
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