News : Connect First Join Forces With Flatirons Habitat for Humanity
Boulder, Colo., June 27, 2014 -- Flatirons Habitat for Humanity, Connect First and the World Racing League (WRL), a grassroots motorsport series created with the idea that road racing be accessible and fun for everyone, are working together to better serve the Front Range Community. Through donating portions of race proceeds to Habitat and participating in company house builds, Connect First and the WRL are working with Habitat to achieve their mission of a world where everyone has a decent place to live.
"So many of our neighbors and our community were crippled by the flood, and are still in serious rebuilding mode," said Dan Candee, Connect First COO. "Habitat is facilitating many rebuild projects along the Front Range, and we want to do everything we can to support that mission."
The qualities required to succeed in endurance racing include passionate perseverance, constant working through challenges, collaborating with teams, and maintaining a strong sense of humor in the face of constant challenge. The same qualities are essential to Habitat's mission of rehabilitating and building homes.
"It is so important to the work of nonprofits such as Flatirons Habitat for Humanity to receive such tremendous support from our business community," said Susan Lythgoe, Flatirons Habitat Executive Director. "When we have the opportunity to extend that support and message to a broader audience through the World Racing League, it is even more impactful. It was so exciting to spend time with the Connect First team at the endurance race and share our mutual passions for events such as that and help to improve our community. Many thanks to Connect First for making that bridge possible."
Posted by Veronica Silva Cusi, news correspondent
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Published: Wednesday, July 2, 2014