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News : Creatio Announces its Product Strategy and Updates to its Low-Code Platform

#contactcenterworld, @Creatio_Global

Boston, MA, USA, May, 2021 -- Creatio, a global software company that provides a low-code platform for process management and CRM, announced the release of major updates to its platform. Creatio version 7.18 features a variety of deep enhancements to its core software: Low-code/no-code platform to make anyone a developer; BPM engine to change processes faster; and unified CRM to align sales, marketing, and service.

This major update is part of a larger product strategy focused on providing a composable approach to application development and significant upgrade of application lifecycle management (ALM) tools. This strategy includes enabling Creatio’s customer and partners to create apps using reusable components and empowering citizen developers with ALM capabilities to manage the entire application lifecycle from concept to development and maintenance in a quick and transparent manner.

"Our core value at Creatio is Acceleration. We understand that fast time to market is a competitive advantage for businesses today and our goal is to enable customers to innovate with speed and agility," said Katherine Kostereva, Founder and CEO of Creatio. "To deliver on that promise, we are driven to excel and provide the best products possible through continuous improvement. These latest updates take into account user feedback and are designed to unlock maximum value of the platform and the results it drives for our customers."

Creatio also provides numerous vertical solutions, add-ons, templates built on their low-code/no-code platform. This release features updates specific to the Financial Services vertical including AI-driven NBO recommendations that enable FS companies to build a more personalized approach to customer acquisition. On their Marketplace, Creatio has also released new solutions for different use cases and verticals such as SalesAccel, a mobile app for sales reps, and Keen Solution Sales that helps companies in selling their B2C, B2B, and B2G solutions.

#contactcenterworld, @Creatio_Global

Posted by Veronica Silva Cusi, news correspondent
Source: https://www.prweb.com


About Creatio:
Company LogoCreatio (formerly bpm’online) is a leading low-code, process automation and CRM company. It has been highly recognized as a market leader by key industry analysts. Creatio’s intelligent platform accelerates sales, marketing, service and operations for thousands of customers and hundreds of partners worldwide. The mission of Creatio is to help companies ACCELERATE!
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Today's Tip of the Day - Ignore The Issues At Your Peril

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