News : DialogTech and Genesys Partner
Chicago IL, USA, Jan 17, 2017 -- DialogTech, a provider in call attribution technology, announced a partnership with Genesys, a global provider in omni-channel customer experience and contact center solutions. The partnership enables businesses to improve customer acquisition and fuel revenue growth by better aligning their marketing initiatives with call center activity and outcomes.
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"Historically, contact centers and marketing departments have operated independently from one another, making closed-loop attribution and transparency into the full customer journey elusive," said Josh Mallamud, SVP Corporate Development & Strategic Partnerships at DialogTech. "Our integration with Genesys is bridging this gap and providing valuable, and unprecedented, insight for marketers, call center managers and agents."
Jim Kraeutler, VP of Innovations at Genesys, added: "Genesys is excited to announce this integration with DialogTech, delivering the most complete solution to closed-loop, full call attribution on the market today. This joint offer also ensures individual agents are never surprised about why a prospect is calling. Agents are equipped with all the information they need at the beginning of the call to have a productive conversation from the start."
#contactcenterworld, @DialogTech, @Genesys
Posted by Veronica Silva Cusi, news correspondent
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More Editorial From DialogTech
DialogTech, the combination of Ifbyphone and Mongoose Metrics, provides the only platform for end-to-end call attribution and conversion essential for data-driven marketers. DialogTech's platform solves one of the most pressing challenges in today's mobile-first world by eliminating the black hole inbound calls create in understanding true marketing performance.
Genesys® powers 25 billion of the world’s best customer experiences each year. Our success comes from connecting employee and customer conversations on any channel, every day. Over 10,000 companies in 100+ countries trust our #1 customer experience platform to drive great business outcomes and create lasting relationships. Combining the best of technology and human ingenuity, we build solutions that mirror natural communication and work the way you think. Our industry-leading solutions foster true omnichannel engagement, performing equally well across all channels, on-premise and in the cloud. Experience communication as it should be: fluid, instinctive and profoundly empowering.
Published: Monday, January 23, 2017