News : DialogTech Susan Bryant as Chief Marketing Officer
Chicago March 9, 2015 -- DialogTech, a provider of end-to-end customer call attribution and conversion platform for data-driven marketers, announced that it has named Susan Bryant as its chief marketing officer (CMO) to oversee corporate marketing strategy, customer success and support the company’s rapid growth.
Most recently, Bryant served as CMO at Hourglass Angel, where she was responsible for all marketing and brand efforts in addition to customer and website experience.
Previously, Bryant served as vice president of marketing at Apartments.com, where she was responsible for marketing to both business-to-business and business-to-consumer clients, as well as managing its media sales group. Prior to Apartments.com, she served as vice president of marketing at Total Attorneys where she drove the development of their industry leading brand and oversaw both the consumer and business marketing teams.
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"Susan brings the right experience to our company during a period of high growth and rapid evolution," said Irv Shapiro, CEO of DialogTech. "Susan’s extensive experience and proven proficiency, combined with her familiarity with DialogTech, made her the perfect choice for our CMO position. She is an important addition to our leadership team, and we look forward to the impact that she will make."
"As a former DialogTech customer, I experienced first-hand what it’s like to work with their team and technology, so when the opportunity arose to join the organization I seized it," said Susan Bryant, CMO of DialogTech.
Laura Collins, Editorial Management
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DialogTech, the combination of Ifbyphone and Mongoose Metrics, provides the only platform for end-to-end call attribution and conversion essential for data-driven marketers. DialogTech's platform solves one of the most pressing challenges in today's mobile-first world by eliminating the black hole inbound calls create in understanding true marketing performance.
Published: Wednesday, March 16, 2016