News : DialogTech Becomes Business Level Partner Within Adobe Exchange Program
Chicago, IL, USA, March 22, 2016 -- DialogTech, a provider end-to-end call attribution and conversion platform for data-driven marketers, announced it has become a Business Level Partner within Adobe Exchange. This program, designed specifically for Adobe's Technology Partners, deepens an already strong relationship between DialogTech and Adobe, enabling the continued development of exciting new integrations between the Adobe Marketing Cloud and DialogTech's customer call analytics technology, that works both inside and outside the call center, and offering new thought leadership programs to educate digital marketers and Adobe customers.
As a Business Level Partner in the program, DialogTech will also work with Adobe to create educational thought leadership materials for digital marketers. Webinars, case studies and in-person events will serve to help educate Adobe customers on the benefits of integrating DialogTech's call attribution data with the Adobe Media Cloud.
"We're thrilled to be one of the first Business Level Partners in the Adobe Exchange Program," said Josh Mallamud, Senior Vice President of Corporate Development and Strategic Partnerships. "This is a natural progression in our partnership that will enable us to accelerate the strong momentum we're experiencing. It will help us to deliver better, and more coordinated service to customers who use our integrated offering to enhance their customer journeys, optimize media spend and embrace the power of customer conversations in their marketing efforts."
"DialogTech is an important partner for Adobe, having already created valuable integrations with key Adobe products like Adobe Media Optimizer and Adobe Analytics," said Cody Crnkovich, Head of Platform Partners and Strategy at Adobe. "As a Business Level Adobe Exchange Partner, we will continue to work closely with DialogTech to ensure we are offering a world class experience to our shared customers."
Posted by Veronica Silva Cusi, news correspondent
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DialogTech, the combination of Ifbyphone and Mongoose Metrics, provides the only platform for end-to-end call attribution and conversion essential for data-driven marketers. DialogTech''s platform solves one of the most pressing challenges in today''s mobile-first world by eliminating the black hole inbound calls create in understanding true marketing performance.
Adobe Systems, Inc is an American multinational computer software company headquartered in San Jose, California, United States.
Published: Thursday, March 24, 2016