News : DialogTech Launches Solution for Franchisors
Chicago, IL, USA, Sept 8, 2016 -- A provider in call attribution technology, DialogTech, announced the release of a new solution built specifically for franchise-model businesses, DialogTech for Franchisors.
The platform comes as part of their expansion into the franchise market and includes the following DialogTech technologies: SourceTrak™ multi-location call attribution, hosted IVR for call qualification, Store Locator, Conversation Insight™ with Dialog Analytics™ and outbound voice broadcasting.
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The solution also allows franchisors to control and automate how each caller is qualified and routed in real time and analyze what happens on calls with franchisees to measure lead quality and ensure callers are being handled correctly.
"Franchisees expect their national franchisor to help them grow their businesses by driving quality leads, and for many franchisees, no lead is more valuable than a phone call," said Irv Shapiro, CEO of DialogTech. "The DialogTech for Franchisors solution gives franchisors the power to not only optimize their marketing across channels to drive significant increases in call conversions and revenue for each franchisee, but also to prove it."
Posted by Veronica Silva Cusi, news correspondent
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DialogTech, the combination of Ifbyphone and Mongoose Metrics, provides the only platform for end-to-end call attribution and conversion essential for data-driven marketers. DialogTech's platform solves one of the most pressing challenges in today's mobile-first world by eliminating the black hole inbound calls create in understanding true marketing performance.
Published: Monday, September 12, 2016
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