News : DXC Technology Acquires Customer Experience Consultancy Bluleader
Tysons, VA, USA, Nov, 2019 -- DXC Technology (NYSE: DXC), an independent end-to-end IT services company, announced it has acquired Bluleader, an Australian consulting company focused on delivering Customer Experience (CX) solutions.
"We are excited about expanding the reach of Bluleader into DXC’s diversified client base, so that our employees are engaged in interesting, challenging and career-enhancing projects," said Robin Apfel, managing director, Bluleader. "This combination will enable us to leverage DXC’s market presence, intellectual property and expertise to expand the size and scale of Bluleader as part of DXC Oxygen’s Integrated Practice."
Increasingly, enterprise clients are seeking a complete view of the customer and competing to deliver personalized customer experiences as part of their brand promise. The addition of Bluleader will strengthen DXC’s SAP practice, DXC Oxygen, and further provide clients with integrated solutions across the entire SAP Customer Experience portfolio.
"The acquisition of Bluleader is an integral part of DXC’s commitment to continue to grow and invest in SAP-based customer experience solutions and more broadly our SAP Practice, with the joint strategic goal of achieving our position as the number one SAP partner in Australia and New Zealand," said Seelan Nayagam, managing director, DXC Technology in Australia & New Zealand. "With a strong track record of selling and implementing SAP CX Solutions, Bluleader will expand DXC’s customer portfolio and accelerate the growth of DXC’s Oxygen practice."
"Bluleader has grown to a team in excess of 80 CX specialists and we are proud to provide services to over 40 clients across Australia and New Zealand (ANZ)," said Marco Formaggio, Bluleader’s founder. Bluleader’s client portfolio includes prominent household names such as Lion, Transport for New South Wales, Metcash, Rheem, Ausgrid, Fisher and Paykel Healthcare and Woolworths.
Posted by Veronica Silva Cusi, news correspondent
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Bluleader is a leading independent Australian systems integration and consulting company focused on delivering Customer Experience (CX) solutions. We assist businesses to deploy CX technologies such as Customer Relationship Management (CRM), Marketing Automation (MA), Field Service Management (FSM), and Commerce. Additionally, we help businesses evolve towards intelligent enterprises via our Flexible Edge solutions, encompassing technologies such as advanced analytics, custom developments and machine learning.
About DXC Technology:
DXC Technology was founded in 2017 as the result of the spin-off of Hewlett Packard Enterprise's Enterprise Service segment and its merger with Computer Sciences Corporation (CSC) and Electronic Data Systems (EDS). DXC Technology has revenues of $25 billion, 170,000 employees and operated in 70 countries
Published: Friday, November 8, 2019