News : Elix-IRR Re-brands as Elixirr and Launches Innovation Hubs
London, UK, 2nd February 2015 -- Elixirr is releasing their new brand to the market. Formally Elix-IRR, has been re-branded as Elixirr. This move represents the next stage of growth and maturity for the firm, which turned five years old in September.
To coincide with the launch of their new brand, Elixirr is also opening Innovation Hubs in Silicon Valley and London. This is a part of their continued focus on business model disruption and digital innovation.
The two colours in Elixirr’s logo are Granite and Gold, representative of natural strength and high value. The 'IRR' part of the wordmark is gold, as is a line running through the fingerprint. This illustrates that commercial value (IRR) is at the heart of everything that Elixirr does, for their clients and for their firm.
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ELIXIRR is an independent management consulting firm providing advice on Strategy, Transformation, Change, and Execution.
Published: Thursday, February 5, 2015