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News : ENGIE Selects Fjord to Transform its Retail Business
Paris, France, May 4, 2016 -- ENGIE, a global provider of electricity, natural gas and energy services, has selected Fjord, a design and innovation consultancy that is part of Accenture (NYSE:ACN), to reinvent its retail business model and drive digital disruption in the market.
The two organizations announced a plan to review ENGIE’s retail operations and transform the digital experience for ENGIE’s business and residential customers. This includes reimagining the delivery of traditional commodity services, like selling gas and electricity, and designing new services to disrupt the market, challenge competitors and new entrants, and ultimately position ENGIE to move into new regions. These could include exploring how to service the new era of electric and self-driving vehicles through to connecting the coming wave of home solutions in ways that delight customers, as well as helping its customers in their energy transition projects.
"As part of our ambitious three-year transformation plan to become a forerunner of the future energy world, we are making a big investment to digitize our company, redefine the customer experience and set new rules of engagement in the industry," said Isabelle Kocher, Chief Executive Officer of ENGIE. "Fjord’s service design, innovation expertise and ability to create solutions that are immediately ready for implementation will help us completely rethink the way we serve our customers and develop a group implementation roadmap for digital transformation."
Starting with ENGIE’s key European markets, France, Belgium and Italy, the digital transformation of its retail business will be expanded across the company’s global operations. Tailored to the needs of each market, the program will be designed to benefit its residential customers, as well as small and medium enterprises and large business and industrial sector clients.
Mark Curtis, chief client officer of Fjord, added: "ENGIE is committed to a design-forward approach to create emotional experiences for the customer, which will help differentiate them from their competitors and disrupt the industry."
First digital prototypes, created by Fjord, will be presented to ENGIE at the end of June as part of a completely new vision for its digital retail business, one that will position the company at the forefront of industry transformation.
Posted by Veronica Silva Cusi, news correspondent
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ENGIE develops its businesses (power, natural gas, energy services) around a model based on responsible growth to take on the major challenges of energy’s transition to a low-carbon economy: access to sustainable energy, climate-change mitigation and adaptation and the rational use of resources. The Group provides individuals, cities and businesses with highly efficient and innovative solutions largely based on its expertise in four key sectors: renewable energy, energy efficiency, liquefied natural gas and digital technology. ENGIE employs 154,950 people worldwide.
Accenture is a global management consulting, technology services and outsourcing company. Accenture collaborates with its clients to help them become high-performance businesses and governments. With deep industry and business process expertise, broad global resources and a proven track record, Accenture can mobilize the right people, skills, and technologies to help clients improve their performance.
Published: Friday, May 6, 2016