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News : Epicor Announces General Availability of CRM 7.0 for Retail
Jan 13, 2013 -- Epicor Software Corporation, a global provider in business software solutions for manufacturing, distribution, retail and services organizations, announces the general availability of Epicor Retail CRM 7.0, giving retailers a foundation for customer engagement and loyalty strategies.
The Epicor Retail CRM 7.0 solution enables retailers to build beneficial relationships with customers -- in a way that inspires them to develop and maintain deep, lasting relationships with a retailer's brand. A multi-brand, multi-channel database offers retailers a 360 degree customer view. Using this full view of the customer, their attributes, and behaviors, the Epicor Retail CRM 7.0 robust segmentation modeling allows retailers to build more personalized campaigns and promotions for improved profits and brand loyalty.
"With true multi-divisional support right out of the box and no customization required, Epicor Retail CRM version 7.0 offers retailers a complete omni-channel and holistic view of customers across brands, channels, and geographies," said Ian Rawlins, vice president of retail marketing and business development, Epicor. "With Epicor Retail CRM, retailers can be more impactful and strategic in their day-to-day CRM efforts to better understand consumer behavior and shopping patterns to drive greater customer satisfaction, loyalty and profits."
Posted by Veronica Silva Cusi, news correspondent
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More Editorial From Epicor
Epicor Software Corporation drives business growth. We provide flexible, industry-specific software designed around the needs of our manufacturing, distribution, retail, and service industry customers. More than 40 years of experience with our customers’ unique business processes and operational requirements are built into every solution―in the cloud or on premises. With this deep understanding of your industry, Epicor solutions manage complexity, increase efficiency, and free up resources so you can focus on growth.
Published: Tuesday, January 14, 2014