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News : First Central Goes Live with Shift Insurance Suite to Mitigate Fraud in Application and Claims Processes

#contactcenterworld

Paris, France and Boston, MA, USA and Haywards Heath, UK, Feb. 23, 2021 -- First Central Insurance and Technology Group, a provider of insurance services, and Shift Technology, a provider of AI-driven decision automation and optimization solutions for the global insurance industry, announced that the insurer has gone live on Shift Claims Fraud Detection, one of the solutions comprising the recently introduced Shift Insurance Suite. First Central is now using the technology to better detect hidden fraud in its claims process. First Central also announced it will soon be live on Shift products which more effectively identify potential fraud at the time of application.

The insurer's adoption of technology to reduce the impact of fraud, both in Application and Claims, is part of an overall strategy to deliver exceptional customer experiences to its policyholders. As an insurance company founded on a 'customer first' approach, the ability to maintain affordable premiums and make interactions with the company as simple and frictionless as possible is key to its core values. 

Paul Priestley, Counter Fraud Director at First Central, explained, "Fraud can't simply be looked at as a cost of doing business, and it's not a victimless crime. We know the impact that fraud has on honest policyholders and we're putting important initiatives in place to tackle the problem at every opportunity, such as this investment in Shift's innovative technology."

"We are incredibly proud to be an integral part of First Central's fraud fighting strategy and to be supporting those efforts in both the claims and application processes," stated Jeremy Jawish, CEO and co–founder, Shift Technology. "A strong plan to combat insurance fraud, across the policy lifecycle, offers tremendous benefits to insurer and customer alike."

#contactcenterworld

Posted by Veronica Silva Cusi, news correspondent
Source: https://www.prnewswire.com


About Shift Technology:
Shift Technology delivers the only AI-native decision automation and optimization solutions built specifically for the global insurance industry. Addressing several critical processes across the insurance policy lifecycle, the Shift Insurance Suite helps insurers achieve faster, more accurate claims and policy resolutions. Shift has analyzed billions of insurance transactions to date and was presented Frost
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