News : Fishbowl Deploys MapR to Provide Customer Engagement Platform
San Jose, CA, USA, Nov 7, 2016 -- MapR Technologies, Inc., provider of a Converged Data Platform, announced that Fishbowl, a customer engagement platform provider for the restaurant industry, is using the MapR Converged Data Platform with Apache Drill as the foundation of its multi-tenant software as a service (SaaS) solution, for analytic data storage, transformation and interactive end-user analytics interfaces.
With mounting requirements for scalability and the need to support growing varieties and volumes of data along with daily data refresh, Fishbowl needed a solution to achieve the desired performance levels and zero downtime. Ingesting and aggregating data from multiple disparate sources, Fishbowl wanted to provide a comprehensive view of restaurant guests to its clients at a lower total cost of ownership, ensuring affordable scalability.
"Fishbowl enables restaurant brands to grow through superior understanding of and deeper engagement with guests. The platform empowers restaurant operators with rich data insights to engage guests with greater efficacy and understand the impact of their marketing efforts," said Parijat Jauhari, vice president, analytics and product management, Fishbowl. "With MapR, Fishbowl offers the performance, scalability and near real-time capabilities required to provide a comprehensive view of the guest, which is critical to intelligent marketing in today’s competitive landscape."
"MapR is helping companies around the globe rapidly transform how they do business through application of the world’s only Converged Data Platform. Our customers realize tremendous value and competitive advantage by utilizing analytics in real-time to have an immediate impact on business outcomes," said David Cross, chief marketing officer, MapR Technologies. "Trailblazers like Fishbowl are putting technology and data to work, enabling restaurants to maximize performance from their operations. We're excited to play a role in this kind of industry transformation."
Posted by Veronica Silva Cusi, news correspondent
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About MapR Technologies:
MapR enables organizations to create disruptive advantage and long-term value from their data with the industry’s only Converged Data Platform, which delivers distributed processing, real-time analytics, and enterprise-grade requirements across cloud and on-premise environments–while leveraging the significant ongoing development in open source technologies including Spark and Hadoop.
Fishbowl empowers restaurants to become best in class marketers. Through its customer engagement platform, Fishbowl provides deep insights to execute data-driven decisions and personalized marketing that drive brand preference and amplify guest sales and visits. Fishbowl’s highly scalable, SaaS platform ingests data from myriad sources to uncover insights that can be leveraged across integrated marketing channels. Relied on by more than 70,000 restaurant locations to effectively engage guests, Fishbowl is headquartered in Alexandria, VA, with offices in Silicon Valley, UK, and India.
Published: Tuesday, November 8, 2016
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