News : Home Retail Group Goes Live with Social Media Platform from Sabio
Home Retail Group has successfully gone live with an enterprise social media management platform to further strengthen its multi-channel offering for its Argos, Homebase and Habitat brands. The retail group selected Sabio to deploy a social customer service solution that has already enabled Argos social customer service agents to be more responsive on Twitter, with Homebase agents achieving a similar improvement in Twitter productivity.
"At Home Retail Group we’re committed to accelerating our multi-channel strategy and engaging customers in whichever way they want to interact and shop with us. Working with Sabio’s Multi-Channel consultants to help optimise how our customer service team supports the Group’s multiple Facebook and Twitter social media accounts is an essential part of this programme," commented Paul Downham, Head of Operations for Contact Centres at Home Retail Group. "With the volume of social media interactions increasing for our Argos, Homebase and Habitat brands it’s essential that we have a powerful social platform in place so that our agents can manage higher message volumes more easily."
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Sabio is a specialist customer service and contact centre systems integrator focused on delivering exceptional customer contact strategies and solutions based on best-of-breed technologies from partner organisations such as Avaya, Nuance and Verint. Sabio offers business consulting, systems integration and managed services and has worked with many major organisations across the UK including Argos, Brewin Dolphin, BT Business, Business Stream, Eurostar, Homeserve, Leeds City Council, Office Depot, Thames Water and the multi-award winning Lebara Mobile.
Published: Tuesday, November 25, 2014