#contactcenterworld, @infobip, @Oracle
Seattle, WA, USA, May 11, 2022 -- Infobip, a global cloud communications company and current member of Oracle PartnerNetwork (OPN), announced that it will enable Oracle Advertising and Customer Experience (CX) customers to orchestrate powerful consumer interactions using Oracle Digital Assistant. Infobip’s solutions, now available on the Oracle Cloud Marketplace, can help allow businesses to deliver personalized, omnichannel messaging and nurture customer relationships across WhatsApp, Viber and SMS.
Oracle customers can access Infobip’s WhatsApp API to deliver promotional and transactional messaging, ranging from package delivery notifications, account information and booking confirmations to loyalty points reminders and monthly statements. Similar features may be available via SMS, depending on the services and available channels most important for the business and end customer. Oracle customers utilizing such services may have the ability to track open rate and engagement and help ensure personalized communication.
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With demand for automation growing, using AI-based chatbots can help enable businesses to provide quick responses to FAQs and customer queries. The Oracle Digital Assistant has integrated Infobip’s WhatsApp solution, so businesses can manage incoming and outgoing messages, send rich media and input location.
Customers in the travel and utilities industry are already realizing the benefits of the partnership to send airline miles and travel notifications, as well as invoices and energy updates, via WhatsApp.
Veselin Vukovic, VP Strategic Partnerships at Infobip said: "Today’s customer landscape is defined by the ‘always-on’ consumer, who wants to be able to pick up their phone and communicate with a brand as easily as they would converse with a friend. Strong customer engagement is about connecting with and delighting customers at the right time on the right channel. Our participation in Oracle Cloud Marketplace further extends our commitment to the Oracle community and enables customers to easily reap the benefits of rich, conversational channels. We look forward to leveraging the power of the Oracle Cloud to help us achieve our business goals."
Posted by Veronica Silva Cusi, news correspondent
Infobip powers enterprises to deliver messages across any channel, any device, at anytime and anywhere worldwide. Infobip's technology creates seamless mobile interactions between businesses and people as well as simplifying the integration of almost all communication capabilities. With over a decade of industry experience, Infobip has expanded to include 61 offices on six continents offering in-house developed messaging platform with the capacity to reach mobile devices in 190+ countries connected to over 800 telecom networks.
Oracle’s solution for software companies enables companies to provide customer service and efficient sales operations, while helping to ensure ordering, fulfillment, and revenue recognition. With Oracle’s integrated software, companies can improve your ability to cross-sell and up-sell by centralizing customer information, as well as enhance the customer experience across all channels.
Published: Friday, May 13, 2022
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