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Johannesburg, South Africa, Mar 22, 2022 -- Software company inQuba has announced it is now available on the Azure Marketplace.
The release comes as inQuba has published inQuba Journey Cloud v8.7, which enhances customer engagement, and boosts Customer Journey Management capabilities for inQuba’s clients. Releasing this latest version through the Azure Marketplace means any organisation signed up on the marketplace can procure and activate the inQuba Customer Journey Orchestration platform there. It also makes the inQuba platform available to a much broader array of businesses than before.
inQuba’s Journey Management platform is designed to enable businesses to understand the journeys customers take when engaging with them via different channels, for example a call centre, email, the web, and WhatsApp, says MD Trent Rossini.
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With the move to increased customer-centricity, customers want to receive personalised communications that engage who they are in their unique context, which should be reflected in their profile and past actions, adds Rossini. "But real customer journeys are messy and unpredictable, making it more important than ever to be able to visualise the whole picture if you want to engage meaningfully with your customers."
"All of this sounds very complicated, but with inQuba v8.7, we’re giving our customers a simple migration path from their traditional CX programs to progress into Customer Journey Management," Rossini concludes.
Posted by Veronica Silva Cusi, news correspondent
Source: https://www.inquba.com
About inQuba:
inQuba is a Customer Journey SaaS platform for analysing and optimising customer acquisition, retention, conversion, channel and customer cost-of-ownership strategies.
Published: Wednesday, March 23, 2022
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