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News : Kenshoo Appoints Michel van Woudenberg Managing Director
HONG KONG, December 18, 2013 -- Kenshoo, a global provider in premium digital marketing technology, announces the appointment of Michel van Woudenberg as Managing Director, Asia Pacific Japan (APJ). Formerly VP of CRM for Oracle Asia Pacific, Van Woudenberg will lead Kenshoo's continued global expansion by capitalizing on the tremendous opportunity in the digital advertising market to deliver innovative solutions for search, social, mobile, local and cross-channel attribution.
"Few technology companies possess the track record of client excellence Kenshoo boasts both globally and in Asia Pacific, and that's why I'm joining Kenshoo," said Van Woudenberg. "It's rare to have the opportunity to join a company with multiple products rated as best-in-class and I'm excited to take the Kenshoo solution to market and raise the bar for client success even higher."
Van Woudenberg will report to Senior Vice President of Revenue, Ted Krantz, joining a rapidly growing team of technology leaders already responsible for considerable growth of Kenshoo's client base in APJ since first establishing a regional presence in 2009.
"Kenshoo's executive team began planning for the globalization of digital marketing half a decade ago and we've had dedicated resources in China, Japan, and Australia for many years, but Michel brings the type of leadership and focus Kenshoo needs to rally around our premier clients in Asia Pacific," said Krantz. "Kenshoo continues to scale rapidly around the world to keep pace with the growing demand for advanced marketing optimization solutions, and Michel's background makes him well equipped to take Kenshoo's APAC operations to this next level."
Posted by Veronica Silva Cusi, news correspondent
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Kenshoo is a digital marketing technology company that engineers solutions for search marketing, social media and online advertising.
Published: Thursday, December 19, 2013