News : Khoros Announces Summer 2019 Innovation Release
Austin, TX, USA, July, 2019 -- Khoros, LLC, built from Spredfast + Lithium, announced its Summer 2019 Innovation Release, including In-app Messaging for brands’ mobile apps, patent-pending agent performance metrics, and an open automation framework. These advances in digital customer engagement technology will help brands reach more customers on their preferred channel — and reach them more efficiently with the right operational processes and measurement.
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According to new research from Forrester Consulting1, "good customer service" is one of the top three criteria that consumers use when deciding which brand to purchase. "Customers simply expect to be able to connect with brands on the channels of their choice, which are increasingly on a mobile device," said Mike Betzer, Chief Product Officer at Khoros. "Brands need the ability to be there for their customers at scale, without driving cost and complexity. Today, Khoros delivers a win for both."
Khoros is launching:
In-app Messaging: Mobile care from anywhere
Agent Performance Analytics: Measurable efficiency
Automation Framework: Build it once, apply it everywhere
Posted by Veronica Silva Cusi, news correspondent
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About Khoros, LLC:
Khoros, built from Spredfast Lithium, is the leading customer engagement platform built to turn siloed knowledge into enterprise value, and customers into contributors. By connecting consumer insights across all departments, Khoros gives companies the ability to run their business with their customers, anticipating their needs and accelerating sales, loyalty, and innovation. With 2,000 customers, including 52 of the Interbrand 100, and ten offices globally, Khoros powers approximately 500 million digital interactions every day.
Published: Wednesday, July 17, 2019
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