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News : Kobie Marketing Selects Aspect Software’s Zipwire and Workforce Management
Phoenix, AZ, USA, July 18, 2016 -- Aspect Software, a provider of fully-integrated consumer engagement, workforce optimization, and self-service solutions, announced that Kobie Marketing, a provider in loyalty marketing, selected to deploy Aspect’s cloud contact center solution, ZipwireTM and Aspect EQTM Workforce ManagementTM (WFM) Cloud. With Zipwire, Kobie will be able to offer omni-channel self-service experiences via chat, email, SMS, social media, and voice. WFM Cloud will ensure that the right agents, with the right skills are available at the right times to serve customers.
"World class service is essential for customer loyalty, engagement and retention, which is imperative as an extension of our national clients’ brand strategies for campaign and marketing," said Margaret Meraw, Vice President of Loyalty Operations at Kobie Marketing. "When we decided to bring our contact center services in house we sought out a best-in-class cloud solution that would be scalable, stable, and secure. Ultimately, Zipwire met our technology requirements and will provide the customer interaction management capabilities we need now and in the future, while seamlessly integrating with workforce management so that we can ensure our contact center is optimally staffed."
"We’re delighted to be working with Kobie Marketing, an organization that fully understands how to increase consumer engagement and drive brand loyalty," said Joe Gagnon, SVP and Chief Customer Strategy Officer, Aspect Software. "Aspect’s cloud contact center solutions will enable Kobie to meet the needs of their own customers, deliver superior experiences to end consumers, and achieve their goal of delivering unparalleled experiences to their clients and their client’s customers."
Posted by Veronica Silva Cusi, news correspondent
Source: Aspect Software
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About Aspect Software:
Aspect Software is solely focused on providing products and services for customer care, sales, telemarketing and collections for in-house and outsourcer contact centers. Each day, companies around the globe conduct more than 125 million customer interactions using Aspect’s flexible, reliable solutions for automatic call distribution (ACD), predictive dialing, workforce management, analytics, IVR and multi-channel contact.
Published: Wednesday, July 20, 2016