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News : LevelUp Welcomes Customizable iBeacon Greetings
Boston, MA, Oct 30, 2014 -- Boston-based tech company LevelUp is making moves to enhance their customer engagement and loyalty platform, this time by leveraging iBeacons. Merchants using LevelUp already have access to a comprehensive loyalty and mobile payment platform that provides customer engagement tools, actionable customer insights, and a customer payment/loyalty experience. Today, LevelUp officially announced the rollout of customizable iBeacon welcome messaging. Now LevelUp merchants have the option of sending a greeting to customers' phones, right when they come in the door.
LevelUp's new iBeacon messaging empowers merchants to greet each customer in the most personal way possible. Beyond the message itself, leveraging this type of mobile technology to connect with customers provides a number of related benefits. For example, each mobile greeting will have the added effect of reminding customers to engage with the merchant's loyalty program. The resulting boost in consistent loyalty program usage will provide the merchant with even more robust data on which to build successful customer engagement strategies.
With iBeacon messaging, LevelUp strives to provide merchants the unique opportunity to speak to customers in their own voice and maintain a colorful, flexible set of customer greetings. Managing the content, duration and frequency of iBeacon messaging all happens in one easy place, within LevelUp's merchant dashboard.
Posted by Veronica Silva Cusi, news correspondent
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LevelUp helps merchants own the shift to mobile by powering mobile-payment optimized loyalty programs, enabling their customers pay for their purchase and accrue/redeem rewards with a single scan or tap. LevelUp''s analytics platform helps merchants better understand their customers and deliver the right campaigns to the right customers to drive revenue and increase customer happiness. LevelUp is currently used by over 14,000 merchant locations and 1.5 million users.
Published: Friday, October 31, 2014