News : Macmillan Distribution Powered by Publishing Technology
Oxford, UK, 18th November 2014 -- Macmillan Distribution (MDL), an international book distributor, has gone live with its new subscription platform, running on Publishing Technology’s advance enterprise system.?
?MDL can now offer both new and existing publisher customers an increasing number of subscription-based models for both digital and physical content, helping to provide their readers with a seamless user experience at the point of purchase. With its robust sales, marketing and ecommerce capabilities for serial content, advance Order to Cash will empower publishers working with MDL to respond swiftly to market demands, customise products and experiment with new business models, driven by comprehensive data analysis and reporting.
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Published: Tuesday, November 18, 2014
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