News : Maropost Announces the End of Standard CRM With the Launch of its Sales Cloud
Toronto, Ontario, Canada, Jan, 2018 -- Maropost, a provider of Marketing and Sales Automation technology, unveiled its latest leap forward, with the global launch of its Sales Cloud platform—a completely inclusive solution combining CRM, Commerce, Acquisition, Referral management, Sales Automation, and Service modules.
"Maropost Sales Cloud is a solution, in the true sense of the word. We’re tackling the problem of companies being forced to adopt several completely separate, costly solutions, with massive integration and IT issues—by taking an all-in-one approach," says Ross Andrew Paquette, CEO and Chairman of Maropost.
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"We chose Maropost Sales Cloud and quickly coupled it with Maropost Marketing Cloud to eliminate the need for 18 different solutions in our Sales and Martech stack," says Ryan Deiss, DigitalMarketer’s CEO and Co-Founder. "Merging to a single platform means two big things for us: more efficiency in managing our business and significant cost savings."
"It’s a fact of the market that competition is fiercer than ever. Personalization is no longer an extra feature—it’s now essential. You need to create a memorable customer experience, as defined by your customers, not you," comments Paquette.
Deiss comments further, "Since we were managing our business on so many different solutions, we never really had a complete view of our customers—and there is only so much you can do with integrations. By using both Maropost Sales and Marketing Clouds, we finally have complete visibility into every single customer interaction, allowing us to develop truly customized offerings."
Posted by Veronica Silva Cusi, news correspondent
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More Editorial From Maropost
Maropost is a cloud-based revenue optimization suite that gives companies the ability to increase multi-channel customer engagement to maximize revenue. Through integrated marketing and sales automation, Maropost provides essential tools, strategic guidance and support needed to create more personalized customer experiences through a 360-degree business view – from marketing automation to CRM, commerce, and customer support. Headquartered in Toronto, Canada, Maropost is trusted by brands like New York Post, Golden State Warriors, Warby Parker, Shop.com and Mercedes-Benz.
Published: Tuesday, January 23, 2018
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