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News : Medallia Partners with Adobe to Deliver Complete View of End-to-End Customer Experience Journey

#contactcenterworld, @medallia

San Francisco, CA, USA, July, 2020 -- Medallia, Inc. (NYSE: MDLA), the global provider in experience management, announced an integration between Medallia Experience Cloud and Adobe Experience Platform (AEP) that gives brands comprehensive insights into the complete customer journey to deliver personalized real-time experiences that increase purchase frequency.

Customer feedback from Medallia Experience Cloud seamlessly integrates with behavioral data in Adobe Experience Cloud to deliver a single view of each customer’s complete journey including what digital ads were served to them online, what they purchased, their in-store and call center engagements and verbatim feedback from their experience.

....NOTE - content continues below this message

INVITATION

We invite you and your colleagues to join us online as we take the highest rated industry conference online - join us and the elite in the industry at the NEXT GENERATION Contact Center & Customer Engagement Best Practices Conferences!

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"Imagine if a customer leaves a curbside pickup and reports a poor experience, the store manager would immediately receive a notification in the Medallia mobile app. Never-before-seen insights such as verbatim feedback from Medallia and purchase history, segment and other valuable behavior data from Adobe Experience Platform are all visible in a single mobile view. Armed with this information, customer-facing employees can take real-time action to fix issues and drive revenue-generating experiences," Steve Vierra, senior vice president, global channels and alliances for Medallia.

"The integration between Medallia and Adobe makes it easier for organizations to deliver the right experience to the right person at the right time," said Amit Ahuja, vice president new business development and partnerships at Adobe.

#contactcenterworld, @medallia

Posted by Veronica Silva Cusi, news correspondent
Source: https://www.businesswire.com

About Medallia:
Company LogoMedallia® is the Customer Experience Management (CEM) company that is trusted by hundreds of the world's leading brands, including Four Seasons, GE, Gold's Gym, Sephora, and Zurich Insurance. We enable companies to survey and capture customer feedback across Web, social, mobile, and contact center channels, understand it in real-time, and take action to improve the customer experience (CX).
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About Adobe:
Company LogoAdobe Systems, Inc is an American multinational computer software company headquartered in San Jose, California, United States.
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