News : Mercer Launches New Customer Platform
Sydney, Australia, Sept 28, 2015 -- Wealth management and retirement solutions provider Mercer has partnered with PractiFI to unveil a new customer management platform geared at simplifying the channel experience for superannuation customers.
The platform comes on the back of a series of new initiatives by Mercer in recent months, such as the new registry for members.
Financial services business provider in the Pacific market, Andrew Godfrey, said the platform allowed Mercer to transition its telephone operations to the cloud to provide a more a "flexible, scalable and more efficient" contact centre solution for customer interactions.
"For customers, this essentially means that whoever they speak to at Mercer will be able to see every interaction in real time and have a genuine, consolidated view of that customer, meaning more relevant and timely customer service," Godfrey said.
"PractiFI is helping us manage stronger relationships with customers, track every interaction in a single customer view, and manage common workflows across customer service, advice and operations."
Posted by Veronica Silva Cusi, news correspondent
Today's Tip of the Day - Recognition
Mercer is an American global human resource and related financial services consulting firm, headquartered in New York City.
PractiFI combines Salesforce1 with wealth management as a service tool.
Published: Thursday, October 1, 2015