News : Microsoft Acquires FieldOne for Field Service CRM
Redmond, WA, USA, July 16, 2015 -- Microsoft announced that it has acquired FieldOne Systems, a Mahwah, N.J., cloud-based provider of field service and customer relationship management (CRM) software. Financial terms of the deal were not disclosed.
FieldOne's technology will be incorporated into the Dynamics CRM product portfolio, Param Kahlon, partner group program manager and CRM program manager at Microsoft, told eWEEK. In terms of integrating the tech and the company's talent, the companies are already on the same page.
"FieldOne has built [its] field service delivery service on our product," said Kahlon, referring to the platform's basis in Microsoft's CRM. "In terms of go-to-market, it's already built on our stack," he added, suggesting that there will be few technical hurdles in linking the companies' platforms. Although the integration process is in its earliest stages, Kahlon predicts that a FieldOne-based solution will be made available first on Dynamics CRM Online and later on its on-premises counterpart.
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Most of the solution's developers are also expected to make the jump to Microsoft. It's the software provider's "intent to keep most if not all the employees," Kahlon said.
The deal, several months in the making, helps Microsoft flesh out its cloud-delivered CRM vision, according to Kahlon. "When we look at the Dynamics portfolio, we have strong products in sales, marketing and a pretty strong product in customer service as well," he said. "Acquiring Parature solved that [last] part." Microsoft snapped up Parature, a provider of customer-facing self-service software, in January 2014.
Posted by Veronica Silva Cusi, news correspondent
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Published: Friday, July 17, 2015
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