News : Mirum India Chosen as Marketing Automation Partner for Grocery Chain Shwapno
Dhaka, Bangladesh, March 23, 2020 -- Online grocery shopping platform Shwapno has appointed Mirum India as its marketing automation partner. As part of the association, Mirum India will be responsible for driving the marketing cloud platform of the grocery chain which is involved in the business of providing fresh produce, local and imported household needs, as well as a range of fashions, home accessories, and appliances.
The alliance will also see the platform benefit immensely in terms of returns, Mihir Karkare, executive vice president, Mirum India, said. "With the marketing cloud platform in place, Shwapno will see a positive impact on the customer engagement, online sales and an increased ROI on their marketing spends," he claimed.
Posted by Veronica Silva Cusi, news correspondent
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