Toronto May 20, 2021 -- Modern Campus, a learner engagement platform, announced the launch and general availability of Personalization by Modern Campusfor Omni CMS and Modern Campus Pathwaysfor Omni CMS and Destiny One.
Today’s learner is looking for a postsecondary experience that aligns with their interests and puts them on a pathway to a great career. Six out of ten students say that, of all companies they engage with online, their college is the furthest behind in personalizing their experience, and 74%of internet users say they get frustrated when content isn’t relevant to their interests. What’s more, the modern learner closely aligns the value of their education investment with their career pathway. In a survey of alumni, 72% of graduates felt it was worthwhile taking out student loans when their institution provided high-quality career support. Even though 58%of students enroll in degree programs to achieve career outcomes, 41%of bachelor’s degree holders are under-employed in their first job out of school.
"Modern learners are first and foremost consumers and are used to highly personalized digital experiences. At the same time, they are keenly aware of rising tuition costs, and want to know how their investment in education will pay off in terms of career opportunities. Higher education institutions that help modern learners view the school as ‘right for me’ are more likely to successfully attract, engage and retain them," said Peter DeVries, president and chief operating officer, Modern Campus. "The innovation behind Personalization by Modern Campus and Modern Campus Pathways is a direct result of our obsession with customer success. I’m thrilled that with these enhancements we’re enabling our customers’ innovation with tools to help them meet – and even exceed – the needs of modern learners."
Personalization by Modern Campus
Personalization by Modern Campus enables higher education institutions to deliver "right for me" content to attract and engage students. Colleges and universities can create a personalized digital experience to support a number of use cases.
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Published: Tuesday, May 25, 2021
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