New York, NY, USA, Sept 19, 2023 - Spiral, an Impact-as-a-Service™ platform for financial institutions, announced a partnership with nbkc bank, a bank providing customer experiences and commitment to reshaping the banking landscape. This partnership marks a significant step in elevating customer engagement and fostering positive change by introducing a an online Giving Center.
By integrating Spiral's capabilities, nbkc bank empowers its customers to effortlessly donate to their preferred charities, organizations, and educational institutions directly from their nbkc personal online bank accounts. This feature allows customers to create a personalized portfolio of causes that closely aligns with their values and conveniently tracks their charitable impact, and get an annual donation report for tax purposes.
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Incorporating Spiral into its banking ecosystem also enables nbkc to create a lasting social impact within local communities and expand its community impact initiatives with local nonprofits through fundraising campaigns, donation matching, and community-wide events.
"We are excited to introduce this innovative customer engagement solution within our personal online banking platform. Intercepting our customers during their banking journey and providing them the opportunity to make a bigger impact on their communities is a win-win," said Melissa Eggleston, Chief Deposit Officer, EVP at nbkc bank. "This solution creates a deeply meaningful and engaging experience for our customers, enabling them to easily contribute to the betterment of our communities all through the convenience of nbkc’s digital banking."
"We are thrilled to collaborate with nbkc bank, who are known for their tremendous positive impact and involvement in their community. They are now expanding their mission to empower customers to drive positive change and donate while enjoying the digital banking experience," said Shawn Melamed, CEO and Co-founder of Spiral. "We are excited to help community-oriented financial institutions grow their community impact, drive digital engagement, and attract socially conscious customers — particularly the younger generations who look for easy ways to give back through everyday banking."
Posted by Veronica Silva Cusi, news correspondent
Headquartered in NYC, Spiral is the award-winning Impact-as-a-Service™ platform that enables banks, credit unions, and financial institutions to grow deposits and increase engagement through community and environmental impact. Spiral is spearheaded by fintech visionary entrepreneur Shawn Melamed, a former Managing Director of Morgan Stanley's Technology Business Development and Innovation Offices.
Published: Thursday, September 21, 2023
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