News : NCR Digital Banking Transforms Customer Experience for SAFE Credit Union
Atlanta, GA, USA, May, 2019 -- NCR Corporation (NYSE: NCR), a technology provider for the financial industry, is implementing its Promotion Suite Premium tool to help create a better, more targeted digital member experience for SAFE Credit Union, a financial institution in Sacramento, Calif.
The Promotion Suite Premium tool utilizes real-time geofencing information – based on a person’s location and individual needs – creating a tailored online and digital experience with a human touch for SAFE members.
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By personalizing the banking experience with NCR’s tools, SAFE is able to continue building brand loyalty while deepening customer relationships and improving members’ financial well-being.
"Our early work with NCR’s Promotion Suite Premium features allowed our digital banking experience to meet and exceed what big banks offer today," said Rayna Salas, digital banking manager, SAFE Credit Union. "Credit unions are renowned for loyal customers, but we need to constantly reward that loyalty by upping the customer experience on all of their screens."
"With a superior digital customer experience and a focus on meeting the needs of consumers, we are enabling SAFE Credit Union to compete and win against larger financial institutions," said Douglas Brown, senior vice president and GM, NCR Digital Banking. "That’s our mission for our credit union and bank clients."
Posted by Veronica Silva Cusi, news correspondent
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About NCR Corporation:
NCR Corporation a provider of consumer transaction technologies, turning everyday interactions with businesses into exceptional experiences. With its software, hardware, and portfolio of services, NCR enables more than 550 million transactions daily across retail, financial, travel, hospitality, telecom and technology, and small business. NCR solutions run the everyday transactions that make your life easier. NCR is headquartered in Duluth, Georgia with over 30,000 employees and does business in 180 countries. NCR is a trademark of NCR Corporation in the United States and other countries.
Published: Monday, May 20, 2019
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