News : New Salesforce Line Helps Enterprises Deliver In-app Customer Support
San Francisco, CA, USA, June 26 2015 -- Salesforce unveiled a new line of tools that's designed to help companies keep up with the demants of the mobile world.
Salesforce Service for Apps taps the CRM provider's Service Cloud to let any organization to embed multichannel customer service -- including live video chat with a customer-service agent -- directly into the mobile apps they offer their customers.
Arriving in beta later this year will be four other Service for Apps offerings.
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Chat for Apps will make it possible for a customer to message an agent instantly without leaving the app they're using. Tap-to-Call for Apps, meanwhile, will enable customers to access live phone support immediately from any mobile app.
Chat for Apps, Tap-to-Call for Apps, Knowledge for Apps and Cases for Apps are planned for private beta in the latter half of 2015.
Salesforce also announced Desk.com for Apps, a new software development kit powered by Desk.com that aims to help small and medium-size companies embed support into their own mobile apps.
Posted by Veronica Silva Cusi, news correspondent
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Salesforce.com delivers software-as-service offering a family of on demand solutions for integrated sales force automation, campaign management, customer service and support, and document and file management to help companies meet the complex challenges of global customer communication. The company has introduced sforce, a new service that will change how applications are built as significantly as salesforce.com changed how applications are delivered.
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