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News : Nigerian Customer Engagement Startup Simpu Raises Pre-Seed Round

#contactcenterworld

Abuja, Nigeria, Apr 13, 2022 -- Nigerian startup Simpu, a B2B SaaS platform helping brands deliver better customer engagement experiences through an omnichannel solution, has raised a pre-seed funding round to help it expand.

Founded in 2020, Simpu makes communication and engagement software for businesses. Its flagship product is a lego-flexible omnichannel inbox for teams, which unifies communication channels like email, WhatsApp, Twitter direct messages, Facebook Messenger, SMS, and website live chat, into one experience.

"The average online business has to combine at least eight apps daily and up to 36 apps to achieve some sync. Apps that usually don’t talk or sync well with each other," said Collins Iheagwara, Simpu’s CEO and co-founder.

"There is also an explosion of communication apps among consumers. Consumers want to be reached on their preferred channels, posing a massive problem for businesses. We have been asked countlessly by businesses – how do they effectively communicate with their customers, clients, and friends across all the channels and apps? For us, that was the gap."

Simpu has now raised pre-seed funding from a host of angel investors and some early-stage VCs, closing its round in January. Active in Nigeria for now, the startup has a few international customers already, and plans to expand internationally eventually.

"We make money by selling a subscription per user, billed monthly or yearly. Since coming out of closed beta in November 2021, we have hit over US$80,000 in SaaS revenues," said Iheagwara.

"We are doubling down on features our customers love and hoping that we can grow revenues even further."

#contactcenterworld

Posted by Veronica Silva Cusi, news correspondent
Source: https://disrupt-africa.com


Today's Tip of the Day - Utilize Time & Money Saving Tools

Read today's tip or listen to it on podcast.

Published: Wednesday, April 13, 2022

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2024 Buyers Guide Recruitment Products/Services

 
1.) 
MainTrax

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HireTrax, MainTrax's standalone pre-hire virtual interviewing solution, automatically analyzes the behavioral characteristics found in each candidate's VOICE to help you select reps better suited for the specific job at hand. After all, agents speak with your customers for hours each day so it's vital they possess the behavioral characteristics and personality traits necessary to be successful. By picking those with tendencies of empathy and positive behavioral traits, you'll have a higher caliber of candidates who will perform better on the job and stay.

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Vads

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VADS Indonesia provides a recruitment process with strict selection with various requirements according to client needs. VADS Indonesia also has a database of trained candidates so that it can meet the agent needs quickly and in large numbers.

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SalesMatch Ltd

Contact Centre Behavioural Assessments
SalesMatch is an intelligent web based sales and contact centre behavioural assessment platform. It is based on the well known, tried and tested DISC psychometric theory, used by thousands of organisations round the world.

- Reduces Agent Attrition - By selecting the right agent for the role
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stress
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Putting the right person in the job role has become the key focus in the drive...
(read more)

4.) 
TactiCall Recruitment Services

TactiCall Recruitment Services
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Temporary / Labour Hire / Contingent and Contract Hire
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Assessment Centre Design and Facilitation
 

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