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News : Open GI and Callstream Partner for Better Technology and Communications
Warwick, May 1, 2014 -- Open GI, a technology provider to the insurance industry, and Callstream, providers in cloud-based call management technology, have partnered to offer a new range of technology and communications services to UK insurance brokers.
Through the partnership, Open GI’s customer base will be able to integrate Callstream’s range of call centre technology into its wider back office platform.
Callstream offers a range of cloud-based call centre technology products dedicated to the needs of insurance brokers. This includes Callstream’s latest additions to its portfolio: Midas is an integrated dialler that makes the most of inclusion on aggregators’ websites, intelligently selecting the best leads according to an insurer’s own priorities.
The two companies are also jointly developing specific products to integrate with Open GI’s back office management systems. For example, a fully integrated SMS function has just recently gone live and there will be more to follow.
"Partnering with an industry leader like Open GI is a mutually advantageous opportunity," said Mick Crosthwaite, CEO, Callstream. "Together we are giving insurance brokers access to a range of products to enhance efficiency and help drive their businesses, seamlessly integrated into their current back office systems."
Simon Hughes, Sales and Marketing Director, Open GI, added, "our working partnership with Callstream has gone from strength to strength. We are delighted to be able to offer our brokers the opportunity to access the products and support available from Callstream through our back office management systems."
Posted by Veronica Silva Cusi, news correspondent
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Callstream provides cloud-based call management technology to the UK insurance, travel and retail markets. For 15 years, Callstream has developed and integrated bespoke call management technology with clients’ broker, CRM and payment platforms. Clients, including The A & A Group, Fresh Insurance and Open GI, have enjoyed greater insight into customer interactions, leading to improved conversion and retention. Callstream was founded in 1999 and differentiates itself through its proactive focus on delivering bespoke technology that meets precise commercial objectives.
Published: Friday, May 2, 2014