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News : OSF Implements CRM for Burton Sportartikel GmbH
Quebec City, QC, Mar 12, 2014 -- IT professional services provider OSF Global Services announces they will implement and integrate a custom CRM solution into Burton's existing business environment, including their Demandware-based webstore, in an effort to improve customer service and streamline business processes associated with customer tracking. Burton Sportartikel GmbH is the European sales and marketing division of the United States-based snowboarding company.
Kicked-off in early January, the project includes the initial implementation of a cloud-based CRM solution and an integration developed by OSF to facilitate a seamless flow of data Burton's Demandware Commerce(R) platform. In addition to the implementation, OSF will migrate Burton's existing customer data into the CRM -- creating a centralized platform for customer tracking and create custom-tailored digital marketing campaigns.
"We are thrilled that Burton selected OSF as their implementation partner," said Gerard Szatvanyi, President and CEO of OSF Global Services. "Their business needs align perfectly with our technology expertise. I think this project will enable a level of customer visibility that will take Burton's sales and marketing efforts in Europe to new heights."
Posted by Veronica Silva Cusi, news correspondent
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About OSF Global Services:
OSF Global Services specializes in application development, software customization and implementation, and software integration. We help call centers to become significantly more efficient through software customization and integration as well as through the development of custom solutions.
Published: Monday, March 17, 2014