News : Paytronix Acquires Open Dining to Expand Its End-to-End Customer Experience Solution
Newton, MA, USA, Aug. 7, 2019 -- Paytronix Systems, Inc., developer of a digital guest experience platform, announced the acquisition of Open Dining, a provider of ordering and delivery for small-to-medium-sized restaurants. As a result of the acquisition, Open Dining will now be known as Paytronix Order & Delivery, joining a platform that includes Loyalty, CRM, and Stored Value. Paytronix Order & Delivery already has features that are not available with any other platform.
"Paytronix is committed to creating frictionless guest experiences," said Andrew Robbins, president of Paytronix. "This acquisition broadens our feature set that includes NFC Loyalty, one-to-one promotions, text-to-enroll, and pay-by-mobile. A key part of our success is listening to the voice of the customer, and our customers have been urging us to provide an ordering solution that leverages Paytronix’s AI-driven guest intelligence."
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"These are two perfectly complementary products," said Tim Ridgely, founder of Open Dining. "From the beginning, I could easily see how the two platforms would work seamlessly together. Our entire team is excited to be on the Paytronix growth trajectory, with its leading guest engagement platform, smart team, and best-of-breed technology."
"Both restaurant and convenience store brands will benefit from having a couch-to-couch solution that enables guests to order and receive items wherever they are, while giving brands the ability to own and nurture the guest relationship," Robbins said. "This single platform will make it easier for small teams to create and manage programs that boost both near-term and long-term transaction volumes."
Posted by Veronica Silva Cusi, news correspondent
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About Paytronix Systems, Inc.:
Based in Newton, Massachusetts, Paytronix is a provider of SaaS customer experience management (CXM) solutions for restaurants and convenience stores. Through its innovative software design and integrations with more than 30 widely used point-of-sale systems, Paytronix empowers more than 400 brands across nearly 30,000 locations, giving them the flexibility to deliver unique, revenue-enhancing guest experiences.
Published: Friday, August 9, 2019