News : PossibleNOW Releases MyPreferences® 2.0
Atlanta, GA, USA, Sept 27, 2016 -- PossibleNOW, a provider of customer engagement and enterprise preference management solutions, announced the release of MyPreferences(R) 2.0 with new control and customization features designed to help marketers improve customer engagement.
"MyPreferences was designed for the permission-based, personalized future of marketing. That future has arrived. Today, the newest release continues a tradition of product innovation with new administration, analysis and international utilization capabilities," said Scott Frey, President and CEO of PossibleNOW.
Introduced in 2011, MyPreferences was designed to consolidate the collection, management and reporting of consumer preferences from the entire enterprise into a centralized system that seamlessly integrates with CRM and marketing automation systems.
Posted by Veronica Silva Cusi, news correspondent
Source: Possible Now
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PossibleNOW, headquartered in Duluth, Georgia, is the trusted source for consumer compliance and marketing solutions. PossibleNOW’s DNCSolution® suite of Internet-based services provides comprehensive tools that help direct marketers comply with federal and state Do Not Contact legislation (Do Not Call, Do Not Fax, Do Not E-mail, Do Not Mail). PossibleNOW’s PrivacyPass® effectively manages the contact and privacy preferences of customers and prospects including service, privacy, marketing (opt-in and opt-out) across all marketing channels and serves as a System of Record across the enterprise. PossibleNOW also provides data services to help direct marketers maximize the value of their information assets and boost the effectiveness of calling campaigns. CompliancePoint, a PossibleNOW company, provides consulting, audit and training services on consumer and business privacy and data security issues.
Published: Monday, October 3, 2016