News : Invented and Sirqul Announce Project Avatar
Seattle, WA, USA, March 31, 2016 -- Sirqul, a global IoT enterprise platform, and Inventec, an Asian Device Manufacturer of IoT & smart consumer devices, announced Project Avatar. The combined technologies create increased retail monetization opportunities enabling advanced mobile and in-store engagement, as well as shopper loyalty via machine learning and predictive data analytics.
"By combining Inventec's smart 2-way communication devices with Sirqul's IoT platform, retailers can revolutionize the customer and sales experiences," said Robert Frederick, CEO at Sirqul. "Project Avatar empowers the future of retail by leveraging in-depth behavioral and preferential intelligence to dramatically increase consumer adoption, loyalty, traffic conversion, and transaction size. Retailers will be able to use Project Avatar to rapidly create immersive experiences that aid shoppers in a way that generates results."
Project Avatar devices work seamlessly with Sirqul's existing IoT platform.
Posted by Veronica Silva Cusi, news correspondent
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