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News : Salesforce Acquires CRM Startup RelateIQ
July 11, 2014 -- Salesforce acquired a smaller CRM provider, according to a filing with the United States Security and Exchange Commission.
The CRM provider scooped up RelateIQ, a Palo Alto-based provider that claims it's known for driving "relationship intelligence" rather than "relationship management."
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More Editorial From SalesForce
Salesforce.com delivers software-as-service offering a family of on demand solutions for integrated sales force automation, campaign management, customer service and support, and document and file management to help companies meet the complex challenges of global customer communication. The company has introduced sforce, a new service that will change how applications are built as significantly as salesforce.com changed how applications are delivered.
Published: Monday, July 14, 2014