News : Salesforce Announces Multi-Year Partnership with (RED)
San Francisco & Davos, Switzerland Jan. 21, 2016 – Salesforce (NYSE: CRM), the Customer Success Platform and CRM company, announced a partnership with (RED) and a financial commitment to The Global Fund to fight AIDS. This commitment is in addition to the money Salesforce pledged to The Global Fund last year in conjunction with the U2 iNNOCENCE + eXPERIENCE Tour. In alignment with Salesforce’s 1-1-1 model of integrated corporate philanthropy, the company is committing funding, employee time and technology resources to accelerate the goal of fighting AIDS.
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"Salesforce is proud to apply our resources to help (RED) and The Global Fund accelerate the end of the AIDS epidemic," said Lynn Vojvodich, EVP and CMO, Salesforce.
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Salesforce.com delivers software-as-service offering a family of on demand solutions for integrated sales force automation, campaign management, customer service and support, and document and file management to help companies meet the complex challenges of global customer communication. The company has introduced sforce, a new service that will change how applications are built as significantly as salesforce.com changed how applications are delivered.
Published: Friday, January 22, 2016