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#contactcenterworld, @Semafone, @Avaya
Boston, MA & Guilford, UK 22 January 2021 -- Semafone(R), a provider of data security and compliance solutions for a secure and seamless customer experience, announced that its patented data compliance solution Cardprotect Voice+ is compliant with key customer engagement solutions from Avaya (NYSE: AVYA), a global provider in solutions that enhance and simplify communications and collaboration.
Cardprotect Voice+ enables businesses to accept payments over the telephone while ensuring that their customers’ sensitive payment data and personally identifiable information (PII) is securely routed directly to the payment service provider (PSP). As the data never enters the merchant businesses’ network infrastructure, the risk of a data breach or fraud occurring is significantly reduced and PCI DSS compliance is dramatically simplified. The application is now compliance-tested by Avaya for compatibility with Avaya Aura R8.1.
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Marc Cremer, Semafone EVP of Sales, North America, said; "Being a member of the DevConnect program is great news for our customers, offering them seamless deployment with Avaya’s solutions. Our products are all certified to the highest possible data security standards and we are delighted that Cardprotect Voice+ has passed Avaya’s compliance testing with flying colors."
Eric Rossman, Vice President, Partners, Developers and Alliances, Avaya said: "We were impressed by Semafone’s commitment to the most rigorous security standards and their unwavering commitment to data security best practices. It is important to us that our customers can confidently choose from third-party solutions, and Semafone’s compatibility ensures the best possible service for our customers."
About Semafone:
Semafone provides secure voice transactions for contact centres and retailers taking Cardholder Not Present (CNP) payments. The solution allows a call - and the call recording - to continue as normal whilst the customer enters their credit card information using their telephone keypad. For complete security, Semafone's patented technology masks the Dual Tone Multi-Frequency (DTMF) tones from the cardholder's telephone and replaces them with a flat tone so they can't be recognised by the call centre agent or recorded on the call recording system.
By ensuring all card data remains segregated and by removing Sensitive Authentication Data (SAD) before it hits the call recorder and the contact centre infrastructure, the contact centre is taken out of the scope of PCI DSS, protected against the risk of opportunistic agent fraud and the associated reputational risk.
About Avaya:
Avaya is a recognized innovator, leading business communications for the digital age. Avaya delivers smart global solutions and technologies for customer and team engagement, unified communications and collaboration, contact center and customer experience management, and networking. We provide related services to large enterprises, midmarket companies, small businesses, and government organizations around the world. 
Published: Friday, January 22, 2021
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