News : Semafone Introduces New, Cloud-Based Cardprotect Solution
Boston, MA, USA, June 5, 2019 -- Semafone, a provider of data security and compliance solutions for call and contact centers, announced that its flagship Cardprotect™ secure payment solution is now available in the cloud for the U.S. market.
In addition, Semafone introduced Rushmore™, an out-of-the-box and fully supported appliance for hybrid cloud that allows contact centers to experience the fast and easy deployment benefits of the cloud while keeping their telephony systems on-premises. With the new cloud delivery models, Semafone gives U.S. contact centers the freedom and flexibility to choose from a full range of deployment options and models that best meets their needs: cloud, hybrid cloud, a managed appliance, or on-premises.
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"As Semafone grows rapidly in the North American market, there is an increasing desire from customers for a wider variety of deployment options," said Gary E. Barnett, Chief Executive Officer, Semafone. "Now, our U.S. customers enjoy the greatest level of flexibility and choice, with the richest set of features. Whether they choose pure cloud, a hybrid model, managed appliance or on-premises, with Cardprotect, organizations can quickly and easily descope their contact centers from PCI DSS, while simultaneously strengthening data security and reducing the risk of data breaches and fraud."
"Protecting sensitive payment data and maintaining PCI DSS compliance is complex, costly and time-consuming for contact centers, but by offloading the infrastructure and network architecture onto Semafone in the cloud, organizations are reducing their operating costs and removing the contact center from the scope of PCI DSS assessments completely," Barnett added. "Moreover, by keeping payment card data out of these environments, businesses reduce the risk of their brand being targeted by hackers and fraudsters or suffering a brand damaging data breach."
Posted by Veronica Silva Cusi, news correspondent
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Semafone provides secure voice transactions for contact centres and retailers taking Cardholder Not Present (CNP) payments. The solution allows a call - and the call recording - to continue as normal whilst the customer enters their credit card information using their telephone keypad. For complete security, Semafone's patented technology masks the Dual Tone Multi-Frequency (DTMF) tones from the cardholder's telephone and replaces them with a flat tone so they can't be recognised by the call centre agent or recorded on the call recording system. By ensuring all card data remains segregated and by removing Sensitive Authentication Data (SAD) before it hits the call recorder and the contact centre infrastructure, the contact centre is taken out of the scope of PCI DSS, protected against the risk of opportunistic agent fraud and the associated reputational risk.
Published: Thursday, June 6, 2019
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