Guildford, UK, Jan, 2020 -- Cardprotect Voice+™, Semafone’s patented data capture solution has been recognised as the industry-leading solution for contact centre PCI DSS compliance and data protection at the PCI Awards for Excellence, run by AKJ Associates. The award has been presented to Semafone for its outstanding work with TalkTalk.
Cardprotect Voice+ uses Semafone’s patented payment method and dual-tone multi-frequency masking technology (DTMF) to enable TalkTalk’s customers to enter their payment card details into their telephone keypad.
Jashan Sidhu, Director of Bill, Pay and Collect at TalkTalk, commented; "We are thrilled to receive this award. Protecting customer data is of paramount importance to us; Semafone’s solution has enabled us to handle customer data even more securely as part our continued commitment to rigorous PCI DSS compliance."
CEO at Semafone, Gary Barnett said; "This is great news for Semafone, we are always delighted to receive recognition for our work. The need for stringent data protection is more important than ever; helping companies to descope their contact centre environment and achieve PCI DSS compliance is a key part of data security. TalkTalk is a perfect example of how companies can achieve compliance, protect customers data and offer a frictionless customer experience."
Posted by Veronica Silva Cusi, news correspondent
Semafone provides secure voice transactions for contact centres and retailers taking Cardholder Not Present (CNP) payments. The solution allows a call - and the call recording - to continue as normal whilst the customer enters their credit card information using their telephone keypad. For complete security, Semafone's patented technology masks the Dual Tone Multi-Frequency (DTMF) tones from the cardholder's telephone and replaces them with a flat tone so they can't be recognised by the call centre agent or recorded on the call recording system. By ensuring all card data remains segregated and by removing Sensitive Authentication Data (SAD) before it hits the call recorder and the contact centre infrastructure, the contact centre is taken out of the scope of PCI DSS, protected against the risk of opportunistic agent fraud and the associated reputational risk.
Published: Monday, January 27, 2020
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