News : SGI Sees Growth After Implementing TreeHouse Technology
Salt Lake City, Utah January 29, 2014 -- TreeHouse Interactive™, a provider in on-demand partner relationship management (PRM), announces that SGI has experienced multiple benefits after launching TreeHouse’s Reseller View™ PRM software solution. Partner opportunity registration has increased since SGI implemented Reseller View in 2010, and its partner-managed marketing development funds (MDF) program has seen an increase in the number of marketing requests received through Treehouse’s online tool.
SGI’s channel strategy is to grow revenues by helping customers solve their business and technology challenges and the company considers channel partner enablement a key component of its sales and marketing success.
"Treehouse’s Reseller View allowed us to launch something to our partners that we didn't have previously and wouldn't have been able to manage before," said Nancy Pierce, SGI’s global channel program and operations manager. "We can now provide fresh content, an easy-to-use tool, and access to resources they need—and based on the response of our partners, they're taking advantage of all of it."
"We try to provide something new and of real value to our partners at least once a year so we're providing new content and capabilities without overwhelming them," said Pierce. "Treehouse continues to grow its product so we can do something new for our partners every year."
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Published: Thursday, January 30, 2014