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News : Televerde Hires Morgan Jones to Lead European Expansion
Phoenix, AZ, USA, and Glasgow, Scotland, Aug 10, 2016 -- Televerde, the global sales and marketing solutions provider, has appointed Morgan Jones as General Manager of its European office headquartered in Glasgow, Scotland. Highly skilled in growing multi-national business-to-business (B2B) demand generation programs, Mr. Jones will be responsible for expanding Televerde’s presence across Europe, attracting new B2B clients and helping existing customers enter or broaden their reach in the European market.
Mr. Jones is an accomplished B2B sales, marketing and demand generation leader, bringing a keen understanding of inside sales and demand generation to Televerde. Most recently he was the Senior Director of Demand Generation for SAP, and has held demand generation and inside sales roles at IBM, Vignette Inc., and CA, Inc.
To further support its international growth, Televerde has hired Kirsty Lawrie to join Mr. Jones as European Sales Director. Ms. Lawrie, an experienced sales and marketing executive will advise and offer demand generation strategies for Televerde’s prospects and clients.
"I’m honored to lead Televerde’s growth in Europe and look forward to enhancing the company’s market share by combining my inside sales and demand generation expertise and Kirsty’s market knowledge with Televerde’s world class solutions," said Mr. Jones.
"Companies understand the importance of strategically leveraging marketing technology and integrated teleservices to drive greater revenue. As we continue our expansion into Europe, we believe that Morgan’s drive, focus and knowledge of demand generation and inside sales perfectly complement Televerde’s services. Kirsty’s intimate knowledge of the European market and impressive B2B sales and marketing background further support Televerde’s mission," said James Hooker, CEO at Televerde. "Together Morgan and Kirsty have it all – a skilled approach to designing demand generation and teleservices programs, a strong understanding of our market, and leadership and team-building skills. With them leading the way in Europe, we expect to do great work for Televerde and our clients."
Televerde announced Glasgow, Scotland as its European headquarters in March of this year, has moved into its headquarters and contact center location, and recruited and trained the first of its European employees. The company runs B2B demand generation and sales development campaigns with native language support for Dutch, English, Finnish, Flemish, French, German, Italian, Polish Portuguese, Russian, Spanish, Swedish and Ukrainian.
Posted by Veronica Silva Cusi, news correspondent
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Televerde is a provider of qualified sales leads, actionable marketing intelligence and integrated marketing solutions that collectively accelerate sales revenue and generate new customers in the B2B marketing arena. They have more than 11 years of experience with decision-makers in over one million companies. Televerde is able to deliver fully measurable ROI in a performance-based pricing envi
Published: Thursday, August 11, 2016