News : Thunderhead’s ONE Engagement Hub Launches ‘Audiences’ Capability
London, UK, July, 2017 -- Thunderhead, a provider in enterprise technology for customer engagement, unveils its Audiences feature. Thunderhead’s ONE Engagement Hub is a cloud-based customer engagement platform that surfaces customer insight and journey behaviour. It enables enterprises across all industry sectors to understand their customers, providing real-time analytics and in-the-moment decisioning allowing brands to have continuous and relevant conversations across all online and offline customer touchpoints.
Audiences is the latest innovative feature to be added to Thunderhead’s ONE Engagement Hub building on ONE’s unique ability to understand the customer journey and discover patterns of customer behaviour.
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Additionally in this release, Thunderhead have added even more functionality to the mobile capabilities of ONE and made enhancements that make it easier to deliver insight directly into business intelligence solutions.
Jonathan Newman, VP, Chief Digital Officer at Office Depot Europe commented "Thunderhead’s ONE Engagement Hub truly allows us to effortlessly engage with our customers. What’s impressed us is the speed of deployment and ease of use of the platform. This release demonstrates the constant innovation we’ve come to expect from Thunderhead. The new Audiences feature has been well received in the team as it paves the way for increased actionability in journey analytics and is a great addition to their unique solution for customer engagement."
Chief Product Officer, Ray Gerber commented, "This latest release is a testament to our customer engagement vision and our philosophy of the customer-managed journey. While ONE provides powerful journey analytics, our vision is all about speed and actionability. Yes, brands need to listen and understand their customers but also be empowered by technology to quickly take action from valuable insight and deliver value to the customer throughout their journey. ONE allows forward-thinking brands to build a Customer Operating System™ that helps them build stronger and more valuable relationships with their customers and truly look beyond the journey map to real-time journey insight, actionability and next generation decisioning."
Posted by Veronica Silva Cusi, news correspondent
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Customers don’t talk to you because they like you, they talk to you because they need something; they need it now and on the platform that suits them. At Thunderhead we join up web, mobile, high street and contact centre customer experiences, connecting them with your existing CRM system giving you a multi-dimensional view of your customers. Our intuitive ONE Engagement Hub allows you to act on the right customer need at the right time. For the first time, customer relationships can be effectively managed at scale.
Published: Monday, July 24, 2017
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