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News : Ujjivan Adopts New Age Digital Banking Solution to Easy Customer Acquisition
Mumbai, India, Aug 23, 2016 -- Ujjivan Financial Services which recently received an approval from the Reserve Bank of India (RBI) to set up a 'Small Finance' bank (SFB), has adopted CRMNEXT's integrated 'Assisted Bank-in-a-Box Edition' thereby commencing implementation of a digital banking solution. Designed to empower SFBs to achieve faster growth with sustained innovation, this solution eases the process of customer on-boarding, introducing new products and meeting customer demands by automating and customizing processes to fit the modern-day financial requirements.
"As we get set to launch our banking operations, customer engagement and satisfaction is our top priority. And we wanted to take-off quickly. We chose CRMNEXT's Assisted Bank-in-a-Box solution because of synergies in the product's offerings and our vision. Ujjivan will be focusing highly on mobility solutions and will implement mobile technology using mobiles and handheld devices to reach the rural customers," said Ittira Davis, COO & Head of Transition, Ujjivan Financial Services
Posted by Veronica Silva Cusi, news correspondent
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CRMnext is a specialist Customer Relationship Management product company with focus on ultra-scalable installations. CRMnext team has proven track record of delivering High-Impact CRM solutions in their key practice vertical of Banking, Insurance, Media, and Telecom. Unlike commodity CRM, CRMnext has been widely recognized as a proponent of strategy driven implementations.
Published: Friday, August 26, 2016