Industry Research : Chinese Customer Relationship Management Market Driven by Need for Better Service
Research conducted by TechNavio reveals that the Customer Relationship Management market is expected to grow at a CAGR of 21.5 percent. The report, which focuses exclusively on China, indicates that the market is currently driven by the need for better customer service in the region.
"Deployment of good customer relationship management has been proven to enable better data collection and thereby help organizations truly understand what the customer wants. This in turn has a direct impact on an organization’s growth," report TechNavio analysts.
In spite of the demand for this technology, the emergence of open source software hinders the growth of this market. However, the need for better revenue generation is expected to drive market growth.
The Chinese Customer Relationship Management market is marked by an increase in integrated approaches. This makes the study an important one for companies to fully understand the potential in the market and formulate their own strategy.
The report, Customer Relationship Management (CRM) Market in China 2010-2014, is based on extensive research and inputs from industry experts, vendors, and end users. It examines the factors impacting the evolution of this market, including the key trends, drivers, and challenges. Further, it contains an in-depth understanding of the key vendors including a SWOT analysis for each vendor.
Posted by Veronica Silva Cusi, news correspondent
Today's Tip of the Day - Utilize Time & Money Saving Tools
Published: Friday, May 13, 2011
Genesys® powers 25 billion of the world’s best customer experiences each year. Our success comes from connecting employee and customer conversations on any channel, every day. Over 10,000 companies in...
8x8, Inc. (Nasdaq: EGHT) leverages its patented software technologies to deliver high quality voice solutions with integrated messaging and video to businesses of any size with employees in any locati...
Five9 is a provider of cloud software for the enterprise contact center market, bringing the power of the cloud to thousands of customers and facilitating approximately three billion customer interact...
Everest Group is an advisor to business leaders on the next generation of global services with a worldwide reputation for helping Global 1000 firms dramatically improve their performance by optimizing...