Calabrio, a workforce performance company, has released its annual analysis of the contact centre market, the State of the Contact Centre 2023: Activating the Agent of the Future. The report highlights the essential role of hybrid and remote contact centre agents, the expected impact of artificial intelligence (AI), and agents’ readiness to act as brand guardians in the face of evolving consumer demands.
Anticipating the Agent Workforce Evolution with AI
Calabrio surveyed 400 contact centre managers from across 10 countries, 4 age groups, and 6 industries. While there is much debate in the market, this report’s response is clear: AI won’t be used to entirely replace agents. In fact, over two-thirds of contact centre managers predict an increase in the number of agents over the next decade and believe AI’s greatest promise is its ability to make agents’ jobs easier and more productive.
However, managers expressed that agents are not yet ready to meet the demands of an AI-fueled future. If contact centres are not giving agents the skills to adapt and develop, they are already falling behind.
"The role of technology, including AI, is poised to gain even greater momentum in the contact centre—we’re already seeing customers embrace automation and AI-fueled analytics to maximize their operations," says Kevin Jones, President and Chief Executive Officer, Calabrio. "But when technology removes a large portion of the administrative tasks from humans, agents will need to adapt to embrace complex customer inquiries and become true brand guardians."
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Leveraging AI as a Catalyst for Agent Productivity
According to contact centre managers, AI has the potential to optimise business processes and create visibility and efficiencies. Managers ranked these features of AI as most impactful:
This focus on how AI can improve productivity is critical as customer experience (CX) organisations are looking for ways to boost productivity post-pandemic. Just 49% of managers believe that remote workers are meeting productivity expectations today, which is 24% lower than in 2020.
Critical Thinking—The Most Needed Skill, And the Most Lacking
97% of consumers agree that customer service interactions have a direct impact on brand loyalty—which directly correlates to brand revenue. With the advent of AI, the significance of delivering an effective, efficient, and personalised CX has never been more attainable.
With automation becoming the new normal, contact centre managers recognise a greater need for critical thinking (top selected) and adaptability to change (second top) among future agents. Yet today, these skills are most frequently identified as lacking, and the top skills impacted when an agent is stressed or disengaged. Managers must bridge this gap through targeted training and development programmes, another area where AI can assist.
Retaining Brand Guardians through Training and Development
Training and skills development emerge as top strategies for attracting and retaining talented agents for both current (35%) and future (30%) success. While acknowledging the need for progress, the report reveals that only 45% of contact centre managers believe their agents currently possess all the required skills. This significant gap underscores the urgency of investing in comprehensive training initiatives.
The research highlights that as the industry evolves, organisations need to prioritise harnessing AI’s potential and activating the agent, rather than replacing them.
The digital foundation of a customer-centric contact center, the Calabrio ONE suite helps enrich and understand human interactions, empowering your contact center as a brand guardian. We maximize agent performance, exceed customer expectations, and boost workforce efficiency using connected data, AI-fueled analytics, automated workforce management and personalized coaching. Only Calabrio ONE unites WFO, agent engagement and business intelligence solutions into a true-cloud, fully integrated suite that adapts to your business.
Published: Monday, September 25, 2023
DaVinci provides Computer Telephony Integration (CTI) to a library of pre-built applications + UXiPaaS (User Experience Integration Platform as a Service) built specifically for contact centers. As contact center needs evolve, organizations need to have access to extend or create new functionality, without waiting to be a part of a software roadmap. Get the benefits of CTI within your CRM like screen pop, click-to-dial, screen transfer, speed dial and more, but future-proof your contact center so you can expand and integrate how and when you want.
CLink for CRM and Call Center Integration
CLink by Comsys is a middleware that connects in real-time the CRM and the contact center applications. CLink enhances the CRM with interaction management capabilities from the contact center that allow agents to work more productively across all communication channels.
Comsys is a provider of οmnichannel customer engagement solutions that assist companies around the world in delivering unique customer experiences. For the last 15 years, Comsys designs and implements complex projects for clients from the outsourcing, financial services, telecommunications, and retail sectors. Comsys enjoys strategic partnerships with technology vendors like Cisco®, Aspect Software®, and Microsoft® for the delivery of innovative interaction management and contact center optimization solutions.
Today’s call centers need their agents to work more naturally, and respond better and faster. Here, we talk about the innovations Consilium has made with the latest desktop and mobile agent releases of the UniAgent™ CRM connector. From small enterprises to Fortune 500 companies and governments across 110 countries, UniAgent™ comes into action right at the moment of reckoning, making every contact center experience engaging and personalized, powered by simplified customer identification and anticipating customer needs.
UniAgent™ provides CRM integrations between all the Cisco contact center solutions (UCCX, PCCE, UCCE and HCS-CC) and over 20 CRMs, such as Salesforce, Microsoft Dynamics 365...
IntraNext Systems develops agent efficiency tools and data security software solutions for medium-to-large contact centers. Our Event Intelligence® Platform solutions include SmartCTI™, iGuard®, and SmartSIP™. SmartSIP is based on our patented SIP layer technology and provides a DTMF masking solution for VoIP environments.
We know how important it is for a business to obtain data from its customers and to manage them effectively, so we help small to large companies by integrating their CRM with the Virtual Switchboard.
This type of integration will simplify the work of your team and improve the management performance of the contact list and its information.
NovelVox CTI Connector
NextGen Cisco Finesse, Genesys & Avaya Embedded CTI Connectors for Salesforce, Microsoft Dynamics, ServiceNow, Zendesk & more.
What is PhoneIQ?
PhoneIQ is the modern cloud phone system and contact center platform built exclusively for companies on Salesforce. Our all-in-one cloud communications platform brings together power dialing, local presence, voicemail drop, Salesforce call routing, call recording and a complete PBX replacement that lives within your CRM. With support for desktop, mobile, and desk phones, PhoneIQ works seamlessly at the office or remote, logging all interactions in Salesforce and generating reports in real-time.
Companies using Salesforce and looking for a phone system, dialer, or contact center software that provides deep integration capabilities with their CRM and expert Salesforce support.
Easy Contact Center Traffic Analytics (Ec2Traffic)
Prilink Ec2Traffic provides network traffic analytics (NTA) for Internet, SIP Trunk and WebRTC traffic for on-premises and cloud Contact Centers.
Ec2Traffic analyzes network layer 2 to 4, RTP and SRTP packet loss and SIP protocols in real-time from the demarcation point or network edge, generating NTA metadata and requires little telemetry bandwidth.
- Year-round NTA metadata
- Daily CSV files upload to Customer business applications
- Capture packet to Wireshark for Deep Packet Inspection (DPI)
- detect traffic anomalies
- and more ....
|10.)||Teckinfo Solutions Pvt. Ltd.|
InterDialog UCCS - a robust contact/ call center software that helps organizations provide a seamless customer experience across all channels in the customer service journey. All interactions from various channels come to a single unified queue on the InterDialog platform. With unified view agents get to see all historical interactions , enabling him to give a resolution quickly. InterDialog UCCS is a comprehensive Contact/Call Center Software with robust CTI, Unified Q ( ACD), Reporting, Unified Agent Management, Administrator, Supervisor - Monitoring (Pmonitor)
|11.)||The Primas Group|
Primas CX is a CTI-based contact center enhancement suite that takes your contact center software to the next level.
It provides a set of tools that every contact center needs, over and above their vendor features.
*Advanced Call Back in Queue & SMS in Queue
*Agent Screen Pop
*Welcome Back Greeting
*Post Contact Survey
*Dropped Call Reconnect
*Digital Front Door & Many more
As a Vendor Agnostic ISV, we pride ourselves on delivering the best COTS & Custom solutions for any contact center in any industry.