Industry Research : Romania Ranks 9th in the World for Call Center Project Destination
Romania ranks 9th in the world as favourite destination for call center type projects, over 2008-2012, when these investments brought about 11,500 jobs in the local market. The study, made by the consulting real estate firm Jones Lang LaSalle (JLL) shows that at European level, Romania is surpassed only by Great Britain and Poland."Highly qualified labor force in the IT field in Bucharest and other important towns, where university centers and foreign language study are found continue to place Romania in the investors’’ preference top for such operations, ranking 9th in the world and 2nd in Europe, after Great Britain and Poland", according to JLL.
Despite economic difficulties of 2009, the slow recovery of 2010, the political instability which marked most of 2012, Romania is still in the eye of multinational judges. Besides conditions that are part of the process of selecting a location for such a project, the increased availability of state aid programs rank Romania among the favourite destinations. Most state aid programs in force since 2007 will expire in 2013, but will be probably extended, the report shows.
The latest market movement of call center type centers point out the presence of high value activities in Romania, such as judicial services, development of software and financial services, which request different profit from candidates. On the other hand, JLL shows that these candidates are attracted more by stability and less by salary, and also by career perspectives, respect, responsibilities and holding a decision making position.
"The Central and Eastern European market of 100 million persons is well positioned to answer the corporate increase needs. Countries where there is a robust presence, such as Poland and Romania, record more advanced roles for trails executed in existing centers. In EU countries in the area, foreign accessibility, internal connectivity and infrastructure (transport and real estate) had changed a lot in a positive way, since their joining EU", said the JLL operational director.
The real estate sector in Central and Eastern Europe is now able to cover demands of those who expand in call center type activities, the head of JLL Central and Eastern Europe, Kevin Turpin said. Most office markets are now favoring tenants, Turpin said.
The Philippines rank first with 72,444 newly created jobs over 2008 -2012 by 115 call center type projects. India follows with 64,370 jobs and 105 projects), China (25,455 jobs, 56 projects, Great Brotain – 22,304 positions and 95 projects and the US with 18594 positions and 78 projects.
Among the last 5 years, differences are lower. Brazil ranks 6th – 13,954 jobs, 23 projects, Poland, (13476 jobs, 46 projects, Mexico 11,515 jobs, 18 projects, Romania 11,438 jobs, 40 projects and Costa Rica 8878 jobs and 31 projects.
The study was made in collaboration with Ernst &Young and The Grafton Employment Group.
Posted by Veronica Silva Cusi, news correspondent
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Published: Monday, September 17, 2012